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Marketing Manager - Field Marketing

Req id:  31898

Mumbai, MH, IN

 

OPENTEXT - THE INFORMATION COMPANY

As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management. 

 

 

The Opportunity:

As the India Field Marketing Manager, you will be responsible for building the India marketing plan and developing and executing regional solutions-base campaigns that leverage a combination of digital, events and seminars (3rd party and OpenText), PR and customer success stories.

 

You will report to the Manager, Marketing and work closely with the Account Development, Direct Sales, Solutions Consultants and Partners & Alliances teams to ensure campaigns are well integrated and meeting the pipeline needs of the India business.

 

You Are Great At

  • Have a strong focus on in-market execution and yet thinking/acting strategically to support long-term growth of the business

  • Own and lead campaign planning, development and execution – integrated campaigns with elements of digital, face-to-face and tele

  • Own the timely execution of the regional marketing plan with emphasis on identifying net new business opportunities within enterprise accounts

  • Deliver campaigns that meet pipeline build targets ($value and #volume) and won revenue

  • Work closely with sales and account development to generate sales qualified leads, pipeline and revenue

  • Adopt and champion the use of digital techniques to drive demand and tangible pipeline for the business – a digital first mindset

  • Plan and execute OpenText customer events and seminars or 3rd Party events that OpenText sponsors

  • Work closely with India business stakeholders such as the India Sales Leader and his team to ensure strong sales and marketing alignment

 

What It Takes

  • A minimum of 5 years of experience in a B2B enterprise software marketing role with a proven track record of building and executing multi-channel campaigns that achieve target goals including leads, pipeline, and revenue.

  • Strong communication skills as you will be required to work with and persuade many constituents within the organization

  • Salesforce and marketing automation (preferably Eloqua) experience

  • Strong analytical skills to understand the campaign metrics and provide meaningful analysis of the campaign performance leveraging Salesforce and Eloqua reporting and dashboards

  • Bachelor’s Degree in marketing, communications or a related field is required

 

 

 

 

OpenText's efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws. Should you require accommodations during the selection process, please contact accommodationrequests@opentext.com.

 

Subject to applicable laws and regulations, OpenText’s global vaccination policy requires all employees to be fully vaccinated against COVID-19 to enter an OpenText office. Accommodations may be available for specific roles.


OPENTEXT - THE INFORMATION COMPANY

Our growing team is mapping the future of Information Management, and we continue to make new discoveries that expand its boundaries. Join us and be part of a winning team, where the opportunities for your career are limitless. 

From its innovative start as a research project by University of Waterloo professors in 1991, OpenText has grown into a global company with offices in more than 35 countries. Our high- performance culture has forged our growth and is an excellent fit for people looking to push themselves to learn and do more.

It’s our time to lead, and as part of our team, it will be your time too. Our continued growth will provide you the opportunity to explore, learn and chart an exciting career path while enjoying a good work-life balance. 

Perks 
If you thrive in a dynamic work environment, there is always a new horizon to explore. We are proud to offer excellent benefits, challenging work and competitive financial rewards. 

Benefits 
Our employee programs prioritize employees’ well-being and that of their families. We offer a comprehensive benefit plan, education assistance, a wellness/fitness reimbursement and time off to volunteer. 

Social events 
With offices around the world and flexible work arrangements, OpenText strives to make sure all our employees feel connected. Teamwork extends to our social lives too from local social events to company-wide activities, we want our employees to take time to relax and have fun.  

Corporate Citizenship  
Corporate Citizenship is more than a program for us, it is engrained in our purpose, impact, and approach to doing business. Through numerous volunteer initiatives, we support education and innovation for global change.

Explore your career and potential. Become an OpenText Navigator.

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